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    Esports

    FIBA Esports: Building a sustainable future

    FIBA recognized the rise of digital basketball and launched eFIBA during the Covid‑19 pandemic to engage fans and expand the sport into esports. Between 2020 and 2021, FIBA tested the concept through three virtual FIBA Esports Open tournaments before scaling to eFIBA Seasons 1–3, introducing in‑person World Finals and attracting growing participation from national federations, players, fans, and sponsors. After a key partner withdrew in 2024, eFIBA faced resource constraints, prompting a strategic reassessment. By 2025, the organization needed to evaluate the value created for stakeholders, explore viable B2B/B2C business models, and define a three‑year roadmap to enhance value creation and capture.

    Amit M. Joshi, Ivy Buche, and Aundria Elahe Mirabrishami
    March 2026
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    Nespresso: Strategy reset for growth: The youth market
    By Kamran Kashani and Goutam Challagalla
    Case reference: IMD-7-2479 ©2023
    Summary
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    Reference IMD-7-2479
    Copyright ©2023
    Copyright owner IMD Copyright
    Organization Nespresso
    Industry Consumer Goods, Coffee
    Available Languages English
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    Copyright ©2023
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    Available Languages English
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    Reference IMD-7-2451
    Copyright ©2023
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    Organization Apple
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    Available Languages English
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    Copyright ©2026
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    Available Languages English
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    Copyright ©2026
    Copyright owner IMD Copyright
    Organization LanzaTech
    Industry Energy, Biofuels;Services, Environmental Services
    Available Languages English
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    Copyright ©2026
    Copyright owner IMD Copyright
    Available Languages English
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    Reference IMD-7-2598
    Copyright ©2025
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    Organization Nike
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    Available Languages English
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    Reference IMD-7-2610
    Copyright ©2024
    Copyright owner IMD Copyright
    Organization Grupo Inca
    Industry Manufacturing, Textile
    Available Languages English
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    Summary
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    Reference IMD-7-2609
    Copyright ©2024
    Copyright owner IMD Copyright
    Organization Grupo Inca
    Industry Manufacturing, Textile
    Available Languages English
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    Research Information & Knowledge Hub for additional information on IMD publications

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